Arcade Fire: Top 15 songs of the last 15 Years

Posted by Eric Stensvaag on Sep 7, 2016 4:52:38 PM

A friend gave me a copy of Arcade Fire’s debut Funeral in a stack of ripped CDs shortly after the album was released. It happened one ordinary morning as I was walking to catch the bus for work, not feeling terribly inspired. I pushed play on my iPod. Just 3 ½ minutes later: transcendence.

Since forming in 2001, Arcade Fire quickly distinguished itself as an exceptional talent. With four trailblazing albums under their belt, it’s timely to reflect on Arcade Fire at 15 years. From the beginning, the oversize band had the ability to craft distinctive, fully engrossing albums and to perform these live in ways that capture their music’s intensity and intimacy.

Arcade Fire has successfully evolved its sound with each release while producing consistently great songwriting. In this respect, they’ve joined an elite group of groundbreaking artists including U2, Radiohead, Talking Heads, and Bruce Springsteen, whose influences have been melted down in the band’s own cauldron.

For fans and the unconverted alike, I’ve selected Arcade Fire’s 15 best songs, sequenced chronologically. Taken together, these make it clear why an unlikely band from Montreal attained global acclaim. While it’s more than we have any right to expect, to quote a favorite Arcade Fire lyric, “us kids know” their musical journey is far from complete.

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Topics: Blog, Video Content

A Back to School Soundtrack Curated by The Breakfast Club

Posted by Eric Stensvaag on Aug 2, 2016 8:53:13 PM

It feels like just yesterday that school was out for summer. As the calendar flips from July to August, this time of year can create a nostalgic and reflective mood about what it’s like to go back to school.

At, thinking about back to school led us to the quintessential high school flick The Breakfast Club. The movie is hard to forget because it so perfectly captures something universal about the different cliques that American teenagers can find themselves circling.

In The Breakfast Club, we meet Brian (The Brain), Allison (The Basket Case), Andrew (The Athlete), Claire (The Princess), and John (The Criminal). As music lovers, we asked ourselves what music each of these archetypal characters was listening to as they went back to school in 1983, several months before that fateful day they met at the library. Then we fast-forwarded 30+ years and imagined their life’s soundtrack today.

Your guess is as good as ours in terms of what happened to each of them following detention and what became of their lives. However, we feel reasonably confident the following music would be found on their playlists…both then and now.


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Topics: Blog, Video Content, Music as a Service

The Evolving Role of Music in the NBA Experience

Posted by Lauren Pufpaf on Jun 17, 2016 6:00:40 PM

When you think about the experience of attending a live NBA game, what comes to mind? The passionate crowd (hopefully), the energy of the players, the smells of concessions, and the music. The integration of music with the game experience has changed over time, just as the sport and the league have evolved. From memorable broadcast themes to Shaq’s rap recording career, music and the NBA are intertwined in myriad ways.

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Topics: Blog, Music streaming

Summer 2016 Music Festivals Mixtape

Posted by Eric Stensvaag on May 12, 2016 5:00:16 PM

The past decade has seen a groundswell of music festivals. Many of these have grown to equal the stature of heavyweights like Lollapalooza, Coachella, and Bonnaroo. This is a great thing for musicians and music-lovers, but it’s made picking and choosing harder than ever! Unless you’re independently wealthy and/or have the ability to teleport yourself, there’s no way you’ll hear all the amazing music this year’s festivals have to offer.

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Topics: Blog

Prince’s Prints: 20 Great Songs that Wouldn’t Exist Without His Influence

Posted by Eric Stensvaag on Apr 27, 2016 6:13:31 PM

We’ve all read and heard a lot about Prince’s musical legacy over the past week. And deservedly. From the time of his debut album in 1978 until his untimely death, he was a pathbreaker who lived up to the somewhat grandiose (albeit temporary) nickname “the Artist.”

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Topics: Blog, Video Content, Music as a Service

The changing retail landscape and how leaders are bucking the trends

Posted by Lauren Pufpaf on Mar 18, 2016 1:28:51 PM

Bloomberg Business reports that it expects to see a slew of defaults in the retail industry in 2016. It’s not to do with falling revenues, as you might expect. In reality, the problem comes down to a sea change in the vertical, namely the trend towards digital retail and away from traditional retail. While the 2015 holiday season was profitable for the sector overall, with e-commerce coming in as the key winner, the struggle to reallocate resources between the two channels is real. It’s certainly not the case that store visits have stopped, but that digital influence is increasing.

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Topics: Blog

Which essential marketing tool are you missing out on?

Posted by Lauren Pufpaf on Feb 19, 2016 4:43:23 PM

Too many companies are missing out on a key marketing device that engages customers, provokes an emotional response, creates buzz and drives conversions.

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Topics: Blog

Two simple reasons why brands are focusing on music

Posted by Admin on Oct 2, 2015 6:00:09 AM

Whether pumping tunes through their brick-and-mortar storefront, licensing directly from artists or their labels for commercials, or sponsoring live performances, music has long been an important branding signature for many companies.  Beyond those traditional integration steps, we’re seeing more brands allocating marketing resources in production by recording and distributing music in a fashion similar to the record labels of yesteryear. We all know that record labels are a tricky business and there is little money to be made in the traditional model. So, why would a big retail brand focus so deeply on supporting music?

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Topics: Blog

What Happens When You "Graduate" from Fast Fashion?

Posted by Admin on Sep 3, 2015 2:05:08 PM

So you wake up one day and you're in the 3rd decade of your life. You no longer feel quite "at home" in your college duds. Your closet is chock full of stuff from all the fast fashion stores that you count on to identify the trends and deliver them to the shelves days later — Zara, H&M and all the other fast fashion spots you only recently outgrew.

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Topics: Blog

Location, Location, Location

Posted by Admin on Aug 27, 2015 3:12:29 PM

Retailers who have lived and died by this mantra for decades are still clinging to it, but for a different reason. 

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