Blog

Music Streaming & Curation, Circa 2018

Posted by Dario Slavazza & Eric Stensvaag on May 22, 2018 2:31:58 PM

How do you decide what music to listen to? Since streaming is now America’s dominant form of music consumption, we’re guessing Spotify or Apple Music are helping make this choice.

Both these companies and their competitors rely on algorithms to manage an increasingly large variety of music playlists. So…a robot is picking your music? Well, yes and no. Even a tech titan like Apple recognizes that machine learning has its limitations: most streaming companies employ music experts who fine-tune playlists combining computer data with essential context and personal taste.

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Topics: Feed.fm Blog, Music Business, Music streaming, streaming services, Music as a Service, Customer Engagment, Music as content

7 Articles You Should Read about Smart Speakers

Posted by Eric Stensvaag on Apr 25, 2018 8:09:28 PM

There’s been lots of buzz about smart speakers, voice activation, and AI assistants over the past couple years. It’s a great time to tune in if you haven’t been paying close attention. 20% of U.S. Wi-Fi households currently own smart speakers, and manufacturers are pushing for introduction in the workplace.

As voice activated experiences continue to proliferate, individual users and a vast array of businesses stand to benefit. Amazon and Google are currently investing heavily in smart speaker production and defining the user experience.

With even the terminology still in flux, the following 7 articles should get you up to speed quickly on smart speakers and voice activation.

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Topics: Feed.fm Blog, Music Business, Music streaming, streaming services, Music as a Service, Customer Engagment, Music as content

5 Licensing Questions on Playing Music for Your Business

Posted by Eric Stensvaag on Mar 22, 2018 1:56:42 PM
 We get questions every day about how music licensing works and, to be honest, the waters are muddy. For anyone trying to research the nuances of licensing, the topic can be time consuming and quite confusing. Here are the most commonly asked questions we hear about playing music for business purposes.
 
1. What are the options for digital / streaming background music for workouts, online retail, or other uses? Put simply, there are 3 basic options for your business to consider: you can use royalty-free music, work directly with the record labels and publishers, or let a B2B company like Feed.fm do the work for you.
  • Royalty-free music is cost-effective but unfortunately provides your business with generic, anonymous tracks that none of your customers will recognize. It’s the equivalent of (most) on-hold music, and is unlikely to generate positive results for your business.
  • Working with the labels and publishers comes with significant hurdles and costs, requiring sync licenses that range from $5,000 to $500,000 per song. While some content can be licensed globally, generally each country requires separate negotiations.
  • Your business can hire a company that has experience powering music for users, to guarantee that everything is legal and above board.

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Topics: Music streaming, Music as a Service, legal music, retail music, Music for Retail, Customer Engagment, Music as content