Blog

Music Curation's Secret Sauce? Culture & Context

Posted by Eric Stensvaag on May 21, 2021 7:23:41 PM

At Feed Media Group, our team of highly-skilled curators manages hundreds of bespoke music stations for our business partners. This curation is at the core of what we offer as a B2B music integration platform. While technology and analytics play a critical role throughout the curation process, it’s the expertise, inquisitiveness, and ability of our curators to put the world around us into perspective that make our music stations so effective.

We’ve discovered that curating music, much like cooking, is a fine art that requires finesse to impart the best flavors. Whether from education and/or experience, curators must have a rock-solid background in music and a passion for its more technical aspects versus a more casual interest. When we listen to new songs, it’s essential to have a POV on whether we think they are successful or not, and an impulse to know more about those that are. We also need the stylistic knowledge and confidence to trust our instincts.

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Topics: Feed.fm Blog, Music Business, Music streaming, Music as a Service, Customer Engagment

Welcome to New Orleans! Mixtape

Posted by Tyler Schiro on May 10, 2021 4:48:43 PM

With flowers blooming and a new normal starting to emerge, you may be dreaming of travel, preferably somewhere hot, sunny and full of culture. Don’t overlook great destinations right here in the states, including one of the best all-around cities in the world: New Orleans. I’ve cooked up a New Orleans mixtape stuffed with classics and new tunes for both newcomers and connoisseurs to enjoy.

Everything in New Orleans can be defined by one simple characteristic: thick. The air, accents, pride, resilience, toughness, personalities, food, music, and culture in my hometown are all very “thick.”

The culmination of that very thickness typically takes place right about now. The New Orleans Jazz and Heritage Festival is traditionally presented in late-April/early-May, but it was once again postponed to October due to the pandemic.

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Topics: Feed.fm Blog

A Pandemic Year in Musical Review

Posted by Lauren Pufpaf on Apr 19, 2021 7:03:43 PM

Now that we’re seeing some light at the end of this long tunnel, people are starting to reflect on the last year. There were plenty of personal growth opportunities and so many turbulent emotions. The business/work aspect of life has also been a somewhat conflicted experience, with some businesses thriving while others were knocked down hard. Countless artists and venues have had their lives and livelihoods turned upside down due to canceled performances and social distancing measures. But on the other hand, the same pandemic-related factors have helped music streaming reach new highs and motivated digital innovation across commerce, fitness, music, and many more segments.

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Topics: Feed.fm Blog, year in review

Pacific Coast Highway Mixtape

Posted by Pepe Verde on Apr 13, 2021 6:34:49 PM

“We’ve been on the road all day, driving along the coast. The sun is going down and finally so is the temperature — now it’s safe to roll your window down and let the warm breeze of the California dusk flow right in. Turn that radio up and gaze into the purples and pinks of the evening sky.

People are afraid to merge on freeways, but luckily we left LA behind long ago. Man, I look forward to those waves. Good times.”

Our PHC Cruise mixtape is perfect for sunny road trips or just conjuring that early-summer travel vibe. Featuring Tom Petty & the Heartbreakers, Tommy Tutone, Matthew Sweet, and more

Listen below or here 

Image Credit: Getty Images

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Topics: Feed.fm Blog

Keep Your 2021 Fitness Resolutions - Music Can Help!

Posted by Eric Stensvaag on Mar 19, 2021 4:24:05 PM

We know how it is: you WANTED to keep your 2021 fitness goals...but this year feels an AWFUL LOT like 2020 so far...and you’re having trouble motivating for that run, bike ride, yoga class, etc. (Yes, we ARE still talking about our New Year’s Resolutions, even in March.)

Music can help! In a 2019 consumer survey of 1,000 people conducted by Feed Media Group (FMG)a B2B music streaming company supporting MIRROR, FightCamp, Tonal, and dozens of other fitness brands2/3 of respondents said that they’d skip a workout altogether if they couldn’t listen to music. And a detailed study by the Sports Medicine – Open journal found that people work out 28% longer per week when they have the right music.

So what’s the right music? Fortunately, FMG has data on millions of workout sessions with music. Here are some of the BEST exercise songs you can put to use in keeping your fitness resolution for 2021. And when in doubt, play Dua Lipa’s already-classic Future Nostalgia album.

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Topics: Feed.fm Blog, Fitness, Music for wellness

Pop is Perking Up

Posted by Dario Slavazza & Eric Stensvaag on Dec 6, 2020 8:56:10 PM

Last December, our curation team made a handful of Music Trends for 2020 predictions, including that “songs have been getting slower, that’s going to change soon.” While this year has been full of unpleasant experiences, this modest prediction has proven accurateresulting in a welcome number of upbeat, energetic chart hits. While others are busy publishing their year-end lists (which we also love), we wanted to celebrate some of the biggest artists and songs behind this trend of musical acceleration.

Before revealing 8 superstars largely responsible for the fact that Pop is Perking Up, let’s quickly rewind to the musically diverse but noticeably lethargic pop landscape of the 2010s. As professional music matchmakers for dozens of fitness companies, we experienced first-hand that lots of chart-toppers featured slower tempos and intensities than were appropriate for workouts. (Not coincidentally, pop remixes flourished over the past decade.) But don’t take our word for it: both Rolling Stone and The Daily Mail examined the trend in articles published August 2017, which dated this musical downshift back to at least 2012.

As this tumultuous year draws to a close, we salute the 8 pop stars below, who’ve made outstanding music with an appreciated boost in energy and optimism. The complex reasons Pop is Perking Up eclipse the scope of this article, but we suspect at least one of these is that musicians instinctively delivered an escapist counterbalance to the many downers of 2020.

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Topics: Feed.fm Blog, year in review

Top 25 Halloween Songs of All Time Playlist

Posted by Eric Stensvaag on Oct 22, 2020 6:46:21 PM

Check out our scare-tastic selections for a Top 25 Halloween Songs of All Time Playlist...

Listen to the full YouTube playlist here.

True Zombies (no-brainers)

Ghostbusters by Ray Parker, Jr.

Theme from “Stranger Things” by Kyle Dixon & Michael Stein

Boris the Spider by The Who

Bury a Friend by Billie Eilish

Theme from "Halloween" by John Carpenter

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Topics: Feed.fm Blog

15 Songs for Labor Day - Take Credit for your Hard Work!

Posted by Eric Stensvaag on Sep 2, 2020 8:16:34 PM

Isn’t 2020 over yet?? Nope. But we are, finally, nearing the 4th quarter. With the arrival of Labor Day and fall, it might be helpful to take a moment to step back and TAKE CREDIT for how hard we’ve all been working this year. That’s the point of Labor Day right? It’s hard to recall a time when reflecting on one’s work--medical professionals, essential workers, loyal telecommuters, working parents, brave protesters for racial justice, politicians (those actually working to keep us safe and solvent), those unexpectedly working to find a new job, etc.--was more important.

Here are 15 of the timeless songs that celebrate work...and yeah, we know some of these have to do with sex too, but mostly work:

Listen to the full YouTube playlist here.

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Topics: Feed.fm Blog

20 Best Songs of 2020 (So Far)

Posted by Dario Slavazza & Eric Stensvaag on Jul 20, 2020 12:10:51 PM

The first half of 2020 was so crazy it was sometimes hard to make time for new music...Even for music curators like ourselves! Tour cancelations and venue closures have had a major impact on music fans and the artists who depend on live performances for income. But it hasn’t been all bad news. Whether your exposure to new music has been limited to the latest hits or you’ve managed to dig a bit deeper, the 2020s have already delivered lots of great songs.

We’ve picked 20 Best Songs of 2020 (So Far), comprised of 10 Favorite Hits and 10 Deep Cuts. Curious why these specific tracks stood out from the hundreds of others we’ve listened to? We’ve included a few notes about each song and the artists who made them.

Check out the full 20-track YouTube playlist here.

10 Favorite Hits

"At the Door" by The Strokes — The Strokes are back! Casablancas' emotive baritone swims through this sparse and moody track that hits all the right spots. The Strokes are older and that jaded New York vibe finally has some bite behind it.

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Topics: Feed.fm Blog, year in review

Top 5 Music Trends of 2020

Posted by George Kingsland on Jul 8, 2020 1:20:01 PM

Throughout the COVID-19 pandemic, we’ve seen huge changes in the way the average person consumes music. As we have sheltered in place, creative adaptation has been key for musicians and listeners alike. In this article, we’ll explore the Top 5 Music Trends of 2020 so far. Even with live music essentially cancelled, music has continued to play a central role in our socially distanced society while becoming a vital part of the fight for racial justice.

Virtual Concerts

With live performances on hold and concert venues closed, many artists have proven adept at new ways of sharing their music. With record numbers of YouTube videos posted from home studios and bedrooms, and suddenly-commonplace livestreamed performances on Twitch and Instagram Live, artists are reaching their fans in a variety of novel ways.

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Topics: Feed.fm Blog, Music Business, Music streaming, year in review, Music for wellness