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Who’s in Charge of Music? Building a Music Career in Fitness

Posted by Eric "Stens" Stensvaag on Sep 13, 2022 11:43:00 AM

 

Embarking on a Music Career in Fitness

Feed.fm interviewed representatives from three of our digital fitness partners–The Beachbody Company, CITYROW, and Aaptiv Division at PEAR Sports--to understand “Who’s in charge of music?” These workout music decision-makers have diverse expertise, both music and non-music job responsibilities, and creative sensibilities resulting from unique experiences in music, career trajectories, and connections to fitness and health.

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Topics: Music Curation, Digital Fitness, Music Integration

Workout Music to Fine-Tune Your App Personalization Strategy

Posted by Chris Schreiber on Aug 25, 2022 10:00:00 AM

 

How top fitness apps use music for app personalization.

Music has the uncanny power to create an environment, set a mood, and motivate people to move. In fact, according to research by Feed Media Group1, 93% of exercisers say that “music makes or breaks a workout.” But what do people think makes for great workout music? You’ll get as many answers as people you ask. De gustibus non est disputandum, or as we say now, “There’s no accounting for taste.”

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Topics: Digital Fitness, Customer Engagement, Fitness App, workout music

Analyze and Optimize - The Rinse and Repeat of Music Curation

Posted by Dario Slavazza on Jul 26, 2022 12:39:32 PM

Music can enhance so many of life’s experiences, and when the perfect music is paired with an activity, the effect can be magical. Whether it’s a fitness workout, a meditation session, or just relaxing and falling asleep, the right music at the right time makes everything better. The music curation team here at Feed Media Group (FMG) is experienced at selecting music for businesses—we understand how important it is to expertly and thoughtfully choose in-app music for your customers and to refresh those selections regularly, which has been proven to drive engagement, retention, and revenue. Through our B2B music platform, Feed.fm, we work with a variety of businesses, anticipating and meeting the evolving needs of fitness, health, and wellness apps.

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Topics: Music Curation, Digital Fitness, Music Integration

Infographic: The Power of Music in Digital Fitness Apps and Devices

Posted by Eric "Stens" Stensvaag & Claire McConnell on Jul 7, 2022 11:00:00 AM

As the B2B music provider for over 50 of the world’s leading fitness brands, Feed.fm is in a unique position to aggregate user data for fitness industry insights. Our H2 2022 music trends report compares consumer engagement and preferences for *connected devices and fitness apps.

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Topics: Music Curation, Digital Fitness, Fitness App

The Fitness App Ecosystem in 2022: Flexibility & Options

Posted by Eric "Stens" Stensvaag on May 19, 2022 10:00:00 AM

Since we last reported on the fitness app ecosystem, there’s been tremendous change as the pandemic has accelerated adoption of digital tech. Consider the following stats:

  • The global market for fitness apps has ballooned to $1.1 billion, on pace to grow to $4.7 billion by 2030, according to the analysis firm Grand View Research.
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Topics: Digital Fitness, Fitness App

Science of Exercise Music with Professor Costas Karageorghis

Posted by Jeff Yasuda on May 10, 2022 11:00:00 AM

Behind every favorite artist, song, or lyric, is a story you've never heard. Music is highly personal, and our experiences with it shape our memories, thoughts, and desires. So much goes into every note and lyric behind the scenes, which is why we’re bringing you Voices Behind the Music to share untold music business tales. Our guests range from artists, producers, and managers to tech creators and more, each sharing their unique past experiences, current projects, and visions for the future. Voices Behind The Music is presented by Feed Media Group, the leading B2B music licensing platform.

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Topics: Power of Music, Digital Fitness, Wellness Music

The Connected Fitness Revolution is Powered by Music

Posted by Lauren Pufpaf on Apr 28, 2022 11:00:00 AM

The connectivity of fitness technology has come a long way in recent years. From ever-advancing wearables like smartwatches and smart rings, to punch tracking boxing equipment, to connected ankle weights and kettlebells, there is now a connected fitness device for just about everything. And with the continual evolution of technology, the hybrid fitness model, and the integration of Web3 concepts in fitness, even greater convenience and connectivity are on the horizon. 

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Topics: Music Curation, Digital Fitness, Music Integration

New White Paper Validates Benefits of Music in Exercise

Posted by Lauren Pufpaf on Jan 19, 2022 11:00:00 AM

We believe deeply in the power of music to impact our lives in a variety of meaningful ways. So much so, in fact, that it’s the foundation of  Feed Media Group (FMG) and everything we’re building. While we intuitively know that music matters in exercise, as curators of exercise soundtracks for some of the world’s leading fitness brands, we are always working to better understand WHY. 

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Topics: Power of Music, Digital Fitness

5 Workout Music Trends + Tips for 2022

Posted by Eric "Stens" Stensvaag & Claire McConnell on Dec 15, 2021 7:00:00 AM

As 2021 draws to a close, many of us are still striving towards a renewed sense of normalcy. One highlight: our exercise routines.

Feed.fm powers music for the world’s leading fitness brands, and we’ve continued to see an increase in usage over the past year. With entertainment options still restricted and high-quality workout programs available at the click of a button, fitness provides an unbeatable value proposition.

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Topics: Music Curation, Digital Fitness, Music for Businesses, workout music

Using TikTok hits to add the 'wow!' factor to a workout.

Posted by Brian Krist & Mike Savage on Nov 15, 2021 11:00:00 AM

Juice up your workout with the latest viral music.

When creating a playlist in 2021, there is an element of nostalgia and the here-and-now. The latter benefits from a keen eye on what music is popping off on TikTok. Even if the songs are less than 3 minutes, they are hugely popular and worth exploring for your next workout.

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Topics: Music streaming, Digital Fitness, Music Integration

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