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Workout Music to Fine-Tune Your App Personalization Strategy

Posted by Chris Schreiber on Aug 25, 2022 10:00:00 AM


How top fitness apps use music for app personalization.

Music has the uncanny power to create an environment, set a mood, and motivate people to move. In fact, according to research by Feed Media Group1, 93% of exercisers say that “music makes or breaks a workout.” But what do people think makes for great workout music? You’ll get as many answers as people you ask. De gustibus non est disputandum, or as we say now, “There’s no accounting for taste.”

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Topics: Digital Fitness, Customer Engagement, Fitness App, workout music

5 Workout Music Trends + Tips for 2022

Posted by Eric "Stens" Stensvaag & Claire McConnell on Dec 15, 2021 7:00:00 AM

As 2021 draws to a close, many of us are still striving towards a renewed sense of normalcy. One highlight: our exercise routines.

Feed.fm powers music for the world’s leading fitness brands, and we’ve continued to see an increase in usage over the past year. With entertainment options still restricted and high-quality workout programs available at the click of a button, fitness provides an unbeatable value proposition.

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Topics: Music Curation, Digital Fitness, Music for Businesses, workout music

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