Blog

How Can I Live Stream Fitness Classes with Music?

Posted by Eric Stensvaag on Nov 17, 2020 2:51:08 PM

Fitness has permanently changed. Since COVID-19’s arrival there’s been an explosion of online content, with brick-and-mortar gyms pivoting swiftly into digital programs their members can access at home, and digital fitness brands driving record growth. As coronavirus spikes across the country, the fitness industry continues transforming...even as gyms and studios consider safety precautions that will eventually allow users to return in greater numbers.

Over the past few months, we’ve often heard variations on the same question: “How can I legally live stream fitness classes with hit music?”

First, let’s get an ugly fact out of the way. Music licensing is famously complicated, with downloadable content, live streaming, public performances, and video sync all requiring different licenses from multiple rights holders. Our Music Licensing 101 webpage may be a helpful starting point for understanding these different use cases.

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Topics: Music streaming, Music as a Service, legal music, Customer Engagment, Fitness, Music Licensing

Top 25 Halloween Songs of All Time Playlist

Posted by Eric Stensvaag on Oct 22, 2020 6:46:21 PM

Check out our scare-tastic selections for a Top 25 Halloween Songs of All Time Playlist...

Listen to the full YouTube playlist here.

True Zombies (no-brainers)

Ghostbusters by Ray Parker, Jr.

Theme from “Stranger Things” by Kyle Dixon & Michael Stein

Boris the Spider by The Who

Bury a Friend by Billie Eilish

Theme from "Halloween" by John Carpenter

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Topics: Feed.fm Blog

Helping the Heart Find its Rhythm

Posted by Lauren Pufpaf on Oct 8, 2020 7:51:43 PM

Music can bring about intense, measurable physiological changes. At Feed.fm, we talk a lot about music’s ability to get you through the tough parts of a workout through psychological and physiological stimulation. Because we are often focused on music’s impact on exercise, we tend to gravitate to its profound impact on endurance (music increases by 15%!) and perceived exertion (music decreases by 12%!). But we know that music also has the power to decrease arousal and bring heart rate, blood pressure and even body temperature down. For this post, I’ll be exploring the ability of music to down-regulate key body measurements and how it can help heal.

Music has been used as a relaxation tool for centuries, but we’re only recently seeing the impact through studies in academic settings. For example, a 2012 Chicago Medical School study found that music has beneficial effects in reducing blood pressure and heart rate in a variety of clinical settings, including pre-op and ICU. One of the true advantages of music in these settings is that there are zero side effects, which means anyone can take advantage of the positive impact.

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Topics: Music therapy, Music for wellness

How Music can help with Dementia

Posted by Eric Stensvaag on Sep 16, 2020 5:22:42 PM

“[Music] brings back the feeling of life when nothing else can.”  Neurologist & Musicophilia author Oliver Sacks

For many of us, COVID-19 has complicated the already-challenging process of caring for aging parents and other loved ones. Shelter in place and physical distancing recommendations have introduced new obstacles, even as the current reality has accelerated infirmity amongst the elderly. While we’re not qualified to address the vast scope of these issues, a recent conversation with fellow music professional Kevin King reminded us of the scientifically proven healing qualities of music. Four years ago, his mother was diagnosed with Lewy Body Dementia (the same type Robin Williams had) and music is “the one thing that has kept them connected.”

We know that Kevin’s experience is not unique. For those who are also grappling with how to support loved ones with dementia or related health challenges, we’re sharing resources for tapping into music’s therapeutic benefits. First, it’s helpful to understand some of the major health-related findings about music and the brain:

  • A 2008 University of Helsinki study demonstrated that music enhances alertness and directly stimulates damaged areas of the brain after a stroke. Verbal memory and focused attention recovered significantly better in patients that listened to music, and they also had a more positive mood.
  • According to a 40-year retrospective of related research, music can deliver long-term physiological results, rewiring our brains in a process known as neuroplasticity. Neuroscientists offer the following shorthand for this re-wiring phenomenon: “Neurons that fire together, wire together.”
  • Alzheimers.net described that by pairing music with everyday activities, Alzheimer’s patients can develop a rhythm which helps them recall the memory of that activity, improving cognitive ability over time.
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Topics: Music therapy, Music for wellness

15 Songs for Labor Day - Take Credit for your Hard Work!

Posted by Eric Stensvaag on Sep 2, 2020 8:16:34 PM

Isn’t 2020 over yet?? Nope. But we are, finally, nearing the 4th quarter. With the arrival of Labor Day and fall, it might be helpful to take a moment to step back and TAKE CREDIT for how hard we’ve all been working this year. That’s the point of Labor Day right? It’s hard to recall a time when reflecting on one’s work--medical professionals, essential workers, loyal telecommuters, working parents, brave protesters for racial justice, politicians (those actually working to keep us safe and solvent), those unexpectedly working to find a new job, etc.--was more important.

Here are 15 of the timeless songs that celebrate work...and yeah, we know some of these have to do with sex too, but mostly work:

Listen to the full YouTube playlist here.

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Topics: Feed.fm Blog

Venture Capital Tips for Fitness Startups

Posted by Eric Stensvaag on Aug 25, 2020 6:51:20 PM

One of the essential qualifications for any successful entrepreneur? Perspective, preferably lots of it. Before pivoting into the music sector and co-founding music-as-a-service company Feed.fm, Jeff Yasuda spent the first decade of his career as an investment banker and VC. His experience on both sides of the fundraising table has made the challenging job of securing and structuring financing a little easier for our company.

Last year, we interviewed Jeff about Venture Capital in the fitness sector, based on Feed.fm’s work with dozens of fitness companies. In the wake of COVID-19 and the transformations happening in fitness, we asked for Jeff’s advice on navigating what he describes as “the challenging world of fitness investment.” He shares his unique perspective below.

What types of VCs should fitness companies be looking at for funding right now? Ones that specialize in fitness? Larger ones that already have fitness startups in their portfolios?

YASUDA: First, it’s important to understand the framework in which VC funding decisions are typically made. Most investors take a portfolio approach. Since they’re not exactly sure which investments are going to be winners, they’ll spread their bets with the hope that at least one of them (or a couple) will succeed.

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Topics: Music streaming, Music as a Service, Fitness

Building Fitness Businesses in Times of Uncertainty

Posted by Lauren Pufpaf on Aug 14, 2020 8:00:00 AM

Whether you’re a personal trainer, studio franchisee, content creator, or gym owner (or anything in between), this year has been turbulent to say the least. At Feed.fm, we’ve been rapidly iterating on products to serve more segments of the market and helping businesses with digital strategy every day. We work with partners on all sides of the industry that are 100% focused on driving successful digital businesses. And, we’re excited to learn from our latest collaborator - KK Hart, Certified Business Coach and Consultant. 

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Topics: Fitness, Music Licensing

"If I can't build my playlist, I think I'll die"

Posted by Rob Kenkel on Aug 7, 2020 5:45:53 PM

The process and tools used to create workout soundtracks have evolved over the years right alongside the way we consume music in general. Early VHS tapes had background music recorded in studio, workout compilation CDs blasted from speakers in aerobics room, and most recently, streaming from personal Spotify/Apple Music accounts has taken over.

In the last 5 years, we’ve seen a huge uptick in both specialized boutique fitness studios and at-home fitness apps. When the pandemic hit the US in March, there was suddenly a massive need to find a way to combine the boutique experience with the convenience of working out at home. I've spoken with over 100 different fitness brands in 3 months and they are all passionate about what they do and the impact they can have on the health and wellness of people like me that are suddenly stuck at home.

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Topics: Music streaming, Music as a Service, legal music, Customer Engagment, Fitness, Music Licensing

Modern Songs of Dissent: 10 Black Lives Matter Anthems

Posted by Eric Stensvaag on Jul 31, 2020 2:09:43 PM

The past two months have seen a significant renewed interest in protest songs. Music streaming of these songs has increased, and countless musicians have recorded new ones in support of Black Lives Matter. As this movement continues to demand racial justice, we’ve been reflecting on protest songs from the last century, from the timeless “This Land is Your Land” by Woody Guthrie (1944) continuing through such Civil Rights anthems as “The Times They Are a-Changin’” by Bob Dylan (1964), “A Change is Gonna Come” by Sam Cooke (1964), and “Respect” by Aretha Franklin (1967).

America has a rich history of dissenting through music, which can be traced from these early songs to late-20th century classics like “Fight the Power” by Public Enemy (1989) and “Killing in the Name” by Rage Against the Machine (1992), to those of today. We’ve picked 10 Black Lives Matter songs that speak truth to power in profound ways.

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Topics: year in review

20 Best Songs of 2020 (So Far)

Posted by Dario Slavazza & Eric Stensvaag on Jul 20, 2020 12:10:51 PM

The first half of 2020 was so crazy it was sometimes hard to make time for new music...Even for music curators like ourselves! Tour cancelations and venue closures have had a major impact on music fans and the artists who depend on live performances for income. But it hasn’t been all bad news. Whether your exposure to new music has been limited to the latest hits or you’ve managed to dig a bit deeper, the 2020s have already delivered lots of great songs.

We’ve picked 20 Best Songs of 2020 (So Far), comprised of 10 Favorite Hits and 10 Deep Cuts. Curious why these specific tracks stood out from the hundreds of others we’ve listened to? We’ve included a few notes about each song and the artists who made them.

Check out the full 20-track YouTube playlist here.

10 Favorite Hits

"At the Door" by The Strokes — The Strokes are back! Casablancas' emotive baritone swims through this sparse and moody track that hits all the right spots. The Strokes are older and that jaded New York vibe finally has some bite behind it.

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Topics: Feed.fm Blog, year in review