Blog

Music Streaming & Curation, Circa 2018

Posted by Dario Slavazza & Eric Stensvaag on May 22, 2018 2:31:58 PM

How do you decide what music to listen to? Since streaming is now America’s dominant form of music consumption, we’re guessing Spotify or Apple Music are helping make this choice.

Both these companies and their competitors rely on algorithms to manage an increasingly large variety of music playlists. So…a robot is picking your music? Well, yes and no. Even a tech titan like Apple recognizes that machine learning has its limitations: most streaming companies employ music experts who fine-tune playlists combining computer data with essential context and personal taste.

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Topics: Feed.fm Blog, Music Business, Music streaming, streaming services, Music as a Service, Customer Engagment, Music as content

Mother's Day Mixtape

Posted by Eric Stensvaag on May 7, 2018 2:09:04 PM

What makes for a great Mother’s Day song? We’ve made lots of themed mixtapes but this presented a special challenge. While mothers are universally loved and have inspired plenty of great music, we needed to create a coherent mix that still pays tribute to these incredibly diverse individuals.

We focused our Mother’s Day playlist on R&B/pop songs from the past quarter-century that celebrate mothers from various angles. From classic tribute songs like 2Pac’s “Dear Mama” to expressions of maternal love like Beyonce’s “Blue” to memory capsules like Taylor Swift’s “The Best Day,” we hope we captured some of the heartfelt feelings inspired by mothers.

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Topics: Feed.fm Blog, Music as a Service

7 Articles You Should Read about Smart Speakers

Posted by Eric Stensvaag on Apr 25, 2018 8:09:28 PM

There’s been lots of buzz about smart speakers, voice activation, and AI assistants over the past couple years. It’s a great time to tune in if you haven’t been paying close attention. 20% of U.S. Wi-Fi households currently own smart speakers, and manufacturers are pushing for introduction in the workplace.

As voice activated experiences continue to proliferate, individual users and a vast array of businesses stand to benefit. Amazon and Google are currently investing heavily in smart speaker production and defining the user experience.

With even the terminology still in flux, the following 7 articles should get you up to speed quickly on smart speakers and voice activation.

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Topics: Feed.fm Blog, Music Business, Music streaming, streaming services, Music as a Service, Customer Engagment, Music as content

Customer Spotlight: How MoveWith is Reshaping Personal Fitness

Posted by Eric Stensvaag on Apr 9, 2018 2:15:05 PM

In 2015, Holly Shelton left her career at Apple to start MoveWith, a digital fitness company that puts instructors front and center. A former ski racer, Shelton understands the motivational power of a great coach, and wanted to make it easier and cheaper for people to connect with the best fitness instructors working today. “For the MoveWith app to succeed, we knew it was essential to capture all the unique elements of our instructors’ classes, from verbal instructions to specific timing to custom music mixes,” says Shelton.

Feed.fm partnered with MoveWith to build out their music integration, handling all the licensing to ensure that Movers get the popular music they love and artists get paid. Our curation team worked closely with MoveWith and their instructors to create playlists that motivate across a wide variety of movement types—from treadmill to yoga.

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Topics: Apps, Feed.fm Blog, Music streaming, Music as a Service, legal music, Customer Engagment, Fitness

5 Licensing Questions on Playing Music for Your Business

Posted by Eric Stensvaag on Mar 22, 2018 1:56:42 PM
 We get questions every day about how music licensing works and, to be honest, the waters are muddy. For anyone trying to research the nuances of licensing, the topic can be time consuming and quite confusing. Here are the most commonly asked questions we hear about playing music for business purposes.
 
1. What are the options for digital / streaming background music for workouts, online retail, or other uses? Put simply, there are 3 basic options for your business to consider: you can use royalty-free music, work directly with the record labels and publishers, or let a B2B company like Feed.fm do the work for you.
  • Royalty-free music is cost-effective but unfortunately provides your business with generic, anonymous tracks that none of your customers will recognize. It’s the equivalent of (most) on-hold music, and is unlikely to generate positive results for your business.
  • Working with the labels and publishers comes with significant hurdles and costs, requiring sync licenses that range from $5,000 to $500,000 per song. While some content can be licensed globally, generally each country requires separate negotiations.
  • Your business can hire a company that has experience powering music for users, to guarantee that everything is legal and above board.

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Topics: Music streaming, Music as a Service, legal music, retail music, Music for Retail, Customer Engagment, Music as content

Crazy in Love: Fitness & Portable Music

Posted by Eric Stensvaag on Jan 22, 2018 1:31:37 PM

Happy 2018! Many of us have spent the first weeks of January focusing on our New Year’s resolutions. Fitness topped my list so I’m committed to exercising more regularly, which means keeping my bicycle oiled and pumped up, my portable Boombotix speaker charged, and my iPhone synced with a favorite cardio playlist.

I’m hardly alone in thinking about my exercise activity and the music that will keep me motivated. Fitness and music have a long and intertwined history, dating back to at least the ancient Olympic Games (8th Century BC). Fast-forward to the present, and lots of studies have demonstrated the positive correlation between exercise and music.

What’s notable for 2018 is that we’re in the midst of a health and wellness revolution. The wearables market is exploding, and many are taking advantage of the diverse fitness programs available through smartwatches and other portable devices.

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Topics: Feed.fm Blog, Music as a Service, Customer Engagment, Fitness

Spotify’s Direct Listing – Why it is Exciting for the Music Industry

Posted by Jeff Yasuda on Jan 9, 2018 6:11:02 PM

Recently, the latest rage in the music world is that Spotify has confidentially filed “IPO” documents with the Securities and Exchange Commission. However, unlike a typical IPO where an investment bank underwrites and allocates shares to institutional investors, Spotify will allow existing investors to sell shares directly on the public markets. Direct listings, which are highly unusual, have often been done by small-cap companies. This is the first time that a company with a multibillion dollar valuation, in Spotify’s case $20 billion, will offer shares in this manner. The direct listing will provide liquidity for existing shareholders and will allow new investors to participate in a pure-play, on-demand music streaming service.  While at first glance, this may appear to be a bizarre strategy, as we discussed in a recent Bloomberg interview, this is an incredibly exciting moment for the music industry.

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Topics: Feed.fm Blog, Music Business, Music streaming, Music as a Service

Music is Performance-Enhancing

Posted by Eric Stensvaag on Jan 1, 2018 3:51:00 PM

Most people know intuitively that music can be a useful motivator. Perhaps you play music in the morning to help you wake up, listen to music during your workouts, or enlist the radio when driving to help stay focused and alert. Still, you may be surprised to learn that music has tested positively as performance-enhancing when paired with everyday activities.

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Topics: Music as a Service

Tips for Developing a Strong Fitness Coaching App

Posted by Lauren Pufpaf & Eric Stensvaag on Dec 7, 2017 6:51:45 PM

It’s no secret that fitness apps have become a popular tool for anyone looking to stay in shape. For $5-10 a month, consumers can get personalized coaching, goal setting and the flexibility to work out anywhere. Compare this to the average $60 a month that U.S. consumers spend on a gym membership, and it’s clear that a high quality fitness app can provide significant value.

In 2017, the Health & Fitness app category jumped into the global Top 10 based on revenues (both for iOS and Android platform), according to App Annie. This category is highly dynamic, particularly as the global demand for wearables continues to explode. CCS Insight forecasts that 411 million smart wearables worth $34 billion will be sold in 2020. As entrepreneurs continue innovating in the Health & Fitness category, it makes sense to step back and evaluate the features that can make an app stand out in an increasingly crowded field.

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Topics: Feed.fm Blog, Music as a Service, Fitness

Thanksgiving Dinner Party Mixtape, 2017 Edition

Posted by Eric Stensvaag on Nov 20, 2017 8:44:47 PM

With Thanksgiving around the corner, most of us are focused on tying up loose ends at work, travel plans, and meal planning. We can’t help with any of that, but we can help set the right mood for your Thanksgiving dinner. Feed.fm has pulled from different eras and musical styles to create an ideal 3-hour mixtape to enjoy with your turkey or tofurky!

For our 2017 edition, we also wanted to honor some of the amazing musicians who've passed away this year. Chuck Berry, Fats Domino, Gregg Allman, Tom Petty, Walter Becker (of Steely Dan), Phife Dawg (of A Tribe Called Quest), and Chris Cornell: we are thankful for the musical gifts you shared with the world...

Listen below or here

 

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Topics: Feed.fm Blog, Music as a Service